Sakshi Ramsubramanian

Web Content Writer and Strategist

Sakshi works across writing, editorial planning, and structured communication for business-focused audiences. With an academic grounding in literature and management, she turns detailed information into clear, reader-friendly content.

Her Path

Sakshi is pursuing her Master’s in English Literature after completing her Bachelor’s in Business Administration with a specialisation in Marketing and Human Resources Analytics. Her academic work spans consumer behaviour, organisational communication, market research, and performance analysis.

Her Work so far

She has over three years of experience writing long-form blogs, website content, landing pages, email communication, and product documentation. As a Senior Content Lead, she managed daily content operations, reviewed drafts, mentored writers, and maintained editorial quality for brands across services, products, and healthcare. She also founded and ran a small D2C agriculture venture that supported local farmers during the COVID period. Alongside industry writing, Sakshi has authored two academic papers—The Impact of Social Media on Consumer Behaviour and The Failure of the American Dream in Today’s Indian Middle-Class Youth, explored through Death of a Salesman. These reflect her interest in analytical writing and cultural study.

Her role at Exhibitors Data

At Exhibitors Data, Sakshi researches and writes content about exhibitor activity, attendee patterns, event trends, and industry shifts. She focuses on transforming event-related data into clear, structured insights that help readers understand what’s happening across global exhibitions. She is deepening her skills in B2B content strategy, technical writing, and long-form educational content, with a strong interest in organising complex information into coherent, accessible narratives.